I Know I Need to Blog, but What Should I Write?
The best advice is to write what you know. Gathering information from other sources is acceptable when you organize it in your own words (more on that later). But, the best articles are written from your own personal experience and knowledge that tell a story or...
Save Time Creating Social Media Campaigns
Strategy is the first step in building a successful social media presence. Having a plan or “campaign” for various seasons of the year, based on your industry, will save you time, frustration, and money. This will also increase your impact, engage your audience, and...
3 Keys to Writing a Successful Blog Post
As online marketers, we have made it a priority to learn the ins and outs of using your website as a tool to reach clients. We realized early on that creating relevant and engaging content is one of the best ways to reach your audience. Here’s the twist, though, there...
How to Generate Secure Passwords
While helping a client whose email password was hacked, I realized that there is a need for further education on creating safer, secure passwords. I also realized I needed to review my own, but getting the motivation to go back through all of them was no small task....
Create Engaging Content
Starting a marketing campaign online can be daunting. Even when you have a strategy lined up, there are more details to adjust. Social Media content is a powerful piece of the puzzle, so we want to share a bit of our expertise. Here's a sneak peek into...
Setting Up My New Email: It Matches My Website… Now What?
Let’s say you just had Lewis Media Group create your website “mywebsite.com" and an email account such as "yourname@mywebsite.com." Now you are able to correspond with customers in a more professional way. But, how do you set up your new email account? Here is the...
Developing an Online Marketing Strategy through Social Media
I want to promote my business on social media, but how do I start? What is the process? What all does an online marketing strategy entail? We asked ourselves these same questions and came up with the following key elements of a good social media strategy. From goals...
Social Media Marketing | What’s the Hype?
Everyone seems to be online these days. Businesses and individuals alike are involved in the social media craze. What does that mean for you? We have three specific aspects of social media marketing that can help you take your business to the next level. Social Media...
Finding the Right Web Design Company
Why it's important to find the right web design company Searching for a web design company can be daunting, but with the right list of criteria the task is much more manageable. We started designing websites 9 years ago and didn't realize what we were getting...