One of the most common questions we get when building or updating a website is simple: What size should my website images be? It’s a fair question, but the answer has changed over the years. A lot of image sizing advice online still follows the old approach of...
As a small business owner or marketer, one of the biggest challenges you face is finding enough time in the day to accomplish everything on your ever-growing to-do list. With a myriad of responsibilities and tasks constantly vying for your attention, it’s easy to feel...
In today's digital age, having an accessible website is not just a matter of inclusivity; it's also a legal requirement in many jurisdictions. For businesses striving to provide equal opportunities and experiences to all users, ensuring website accessibility is...
Let's face it—entrepreneurship isn't easy. With all the chaos of everyday tasks, it can be hard to even think about lofty marketing goals, let alone achieve them. Add in summer holidays and family vacations, and you're going one step forward, three steps back. This is...
You know more than you might think about your own business, but you know when something is outside your expertise. Design might just be that thing. Or, you don't have the time. In any case, creating or re-designing your company’s brand assets may very well be outside...
If you've ever had to communicate with a web designer, SEO specialist, or other marketing professional and found yourself a bit confused, chances are industry jargon got in the way. So, we decided to create this overview of website anatomy to help you communicate...
Your company has a lot to say, but you only have 8 seconds to capture a reader's attention. In today's fast-paced world, it is important to create minimalist content for maximum engagement and interest. This is why simplifying content creation is vital. Every company...
One of the key tools in our design process is using storytelling to build out wireframes. It allows us to quickly produce design and copy in a way that creates a story for our clients that they can invite their customers into. The biggest thing that distinguishes this...
Today our web design team is sharing a website audit example to show you some of the things we look for when updating a website. There are a ton of different websites we could have picked, but we took a random approach and asked one of our coworkers to tell us the...
I want to promote my business on social media, but how do I start? What is the process? What all does an online marketing strategy entail? We asked ourselves these same questions and came up with the following key elements of a good social media strategy. From goals...